门头越宽越好
The wider the door, the better
门头的作用是告诉消费者你卖的面食品类，吸引消费者进店。门头越大，装修的时候就可以做得更大气，更显眼，从而让消费者觉得你这家面馆店应该比较有实力，品类会比较全和质量保障！
The biggest function of the front door is to tell consumers the pasta category you sell and attract consumers into the store. The larger the door, the more atmospheric and conspicuous the decoration can be, so that consumers feel that your noodle shop should be more powerful, with more complete categories and quality assurance!
这一点尤其是在流动人口较多的区域和夜晚更为重要，因为消费者是随机的，对周边的环境不熟悉，当他有面食品类需求的时候，就会环顾四周，优先被看到的面馆店就是他确定要去的店！
This is especially important in areas with a large floating population and at night, because consumers are random and unfamiliar with the surrounding environment. When they need flour food, they will look around. The noodle shop they see first is the one they are determined to go to!
门口可利用空间越多越好
The more space available at the door, the better
在选择面馆门面的时候可以看看门面外还有多少剩余空间，询问房东物品是否可以外摆一部分，或者看看周边邻居有没有这样操作，有很多地方物业、城管是管得比较松的！
When choosing the noodle shop facade, you can see how much space is left outside the facade, ask the landlord if you can put part of the items outside, or see if the surrounding neighbors have done so. In many places, property and urban management are relatively loose!
这就相当于是多出了一些面积，越是放在外面的物品就越是容易被路过的客人看见，后期无论是用来扩展品类还是促销引流都很方便！
This is equivalent to an additional area. The more items are placed outside, the easier they are to be seen by passing guests. In the later stage, it is very convenient to expand categories or promote drainage!
可开门越多越好
But the more doors you open, the better
有些面馆门面是可以开几个门的，有的是前后开，有的是左右开，这就相当于是可以做两个门头，分别面对不同的方向，这样一来，两条道路上的客流都会比较容易发现你的面馆店，接着进来你门店吃面食也都方便！
Some noodle shops can open several doors, some front and back, some left and right, which is equivalent to two doors, facing different directions respectively. In this way, the passenger flow on the two roads will be easier to find your noodle shop, and then it is convenient to come into your store to eat pasta!
越靠近十字路口越好
The closer you get to the intersection, the better
十字路口往往可以兼顾多个方向的客流，如果你的面馆店处在交汇处，自然就越是容易被发现和进店消费，当然，这样的店面租金通常都是很贵的，那就得看，被汇聚过来的客流量对不对得起你所支付的租金。
Crossroads can often take into account the passenger flow in multiple directions. If your noodle shop is at the intersection, it is naturally easier to be found and consumed. Of course, the rent of such a store is usually very expensive. It depends on whether the gathered passenger flow can afford the rent you pay.
越靠近交通要点越好
The closer to the traffic point, the better
交通要点，比方说公交站台，地铁口等，他们会自带流量，很多人都是全国各地奔跑，到了站点下车后，都会找个地方吃点美食，但这些人往往都想就近消费，所以只要你的面馆品类定价不是贵得吓人，大多数人都会进店吃点东西。
Key points of transportation, such as bus stops, subway entrances, etc., they will bring their own traffic. Many people run all over the country. When they get off at the station, they will find a place to eat some food, but these people often want to consume nearby. Therefore, as long as the pricing of your noodle restaurant is not too expensive, most people will go into the store and eat something.
异业邻居越强越好
The stronger the neighbors, the better
这里的异业邻居不要是同品类的店，比如都是卖牛肉面的门店。异业邻居可以是卖服装、化妆品，反正只要不是吃的就行。
It's better not to have the same kind of stores in the different industry neighbors here, such as those selling beef noodles. Different neighbors can sell clothes and cosmetics, as long as they don't eat.
这种就是我们常说的“傍大树”法，你面馆店本身的实力有限，但是你隔壁邻居的店面比较大，他们会经常做促销或者日常就能吸引到很多的消费者前来，那么你的店就在隔壁，也可以更容易被多数消费者所看到！
This is what we often say & ldquo; Near the big tree & rdquo; Law, the strength of your noodle shop itself is limited, but your next door neighbor's store is relatively large. They often do promotions or daily can attract many consumers. Then your store is next door and can be more easily seen by most consumers!
目标消费者越集中越好
The more concentrated the target consumers, the better
人流量不等于客流量，人流量指的是经过你面馆店的人数，客流量指的是经过你面馆店人群中你的潜在消费者数量，只有潜在消费者才是你真正需要的，所以你的面馆店品类一定要选好，否则就是光图个热闹，没人进店吃东西。
The flow of people is not equal to the flow of customers. The flow of people refers to the number of people passing through your noodle shop. The flow of customers refers to the number of potential consumers in the crowd passing through your noodle shop. Only potential consumers are what you really need. Therefore, you must select the category of your noodle shop, otherwise it will be a lively picture and no one will eat in the shop.
目标消费者越集中，你后期就越容易做促销，越容易形成传播！
The more concentrated the target consumers are, the easier it will be for you to promote and spread in the later stage!
可签的合同越长越好
The longer the contract can be signed, the better
一般来说，地段较好的门面，房东是不太愿意签长期合同的，这对店主来说就会很被动，生意不好，自己亏损着急，好不容易把生意守出来了，又担心房东眼红，后期涨房租，建议可以和房东约定一个涨幅，比如每年租金递增百分之十，合同签订5年，这样双方都会更有保障！
Generally speaking, the landlord is reluctant to sign a long-term contract for a good location, which will be very passive for the shopkeeper. The business is not good. He is anxious to make a loss. He is not easy to keep his business. He is worried that the landlord is jealous and increases the rent in the later stage. It is suggested that an increase can be agreed with the landlord. For example, the rent increases by 10% every year and the contract is signed for 5 years, In this way, both sides will be more secure!
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