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为大家讲解早餐加盟店的特征

来源:https://www.gnlsm.com/

加盟店在我国零售业的现代化进程中,正突破归属某一行业的业种店范围,向业态店发展,并呈现出这样几个分流特征:
Since the reform and opening up, in the process of modernization of China's retail industry, franchise stores are breaking through the scope of industry type stores belonging to a certain industry and developing into format stores, showing the following diversion characteristics:
一是向超级市场和便民店分流发展。如菜市场、粮店、杂货店、煤炭商店等分别归入超级市场或便民店。这种发展改变了这些专业商店的性质,使之成为以食品为主的综合经营的商店的一部分。
One is to divert development to supermarkets and convenience stores. For example, vegetable markets, grain stores, grocery stores and coal stores are classified as supermarkets or convenience stores respectively. This development has changed the nature of these professional stores and made them part of comprehensive stores focusing on food.
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二是向规模化大店发展。这些加盟店通过改建、扩建、再建,成为与百货公司相匹配的商厦。经营内容除保持一定的专业特色外,更具有百货公司的特点,如上海南京路和北京西单、王府井的许多专业商店就已改造成这样的商厦。
Second, develop to large-scale stores. Through reconstruction, expansion and reconstruction, these franchise stores have become commercial buildings matching with department stores. In addition to maintaining certain professional characteristics, the business content also has the characteristics of department stores. For example, many professional stores on Nanjing Road in Shanghai, Xidan and Wangfujing in Beijing have been transformed into such commercial buildings.
三是通过对一类或一种商品进行升级换代,通过挖掘、发扬和创新传统经营特色和服务特色,提高商品适合消费者特定需求的专有程度,并引入连锁经营机制,广开加盟店,形成加盟店、加盟店规模经营的态势。可以说,第三种发展模式代表了我国加盟店发展的基本方向,极具发展潜力。
Third, by upgrading a class or a kind of goods, by excavating, carrying forward and innovating the traditional business characteristics and service characteristics, improve the proprietary degree of goods suitable for the specific needs of consumers, introduce the chain operation mechanism, open franchise stores widely, and form the trend of large-scale operation of franchise stores and franchise stores. It can be said that the third development model represents the basic direction of the development of franchise stores in China and has great development potential.

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